Final Reflection

The most formative experience for me was definitely the multiple elevator pitches we had to complete. It helped me to prepare for if I ever had to produce an entrepreneurial pitch randomly or if I ever had the opportunity. My most joyous time in this time was just watching my product come together piece by piece very slowly. When at the end I had a full-on venture concept it felt great. This is also the exact moment that I am most proud of myself for completing also.

I definitely see myself as more of an entrepreneur than I was at the beginning of the semester. I have seen the process of what it takes to become an entrepreneur and I think I have the ability to be very successful.

One recommendation I have for anyone taking this class is to stay super organized and keep an agenda or reminders for whenever there are assignments or quizzes due. There are a ton of assignments due per month, and you just have to stay on top of every due date.

Venture Concept #2

The opportunity I am looking to expand upon is something that I have found is a serious problem ever since I started at the University of Florida. The lack of parking and the difficulty that students and faculty have to go through on campus is a serious issue in my eyes. The people who I know are seriously affected by this problem are all students and faculty who have cars and need to park on campus. When people are going to the library, the gym, class, or anywhere on campus, there is sometimes a dilemma while trying to get a parking spot depending on the location and time of day. The reason that this is such an issue is because there is a lack of parking spots compared to the amount of vehicles that are trying to go to certain locations. This market geographically is just Gainesville, but I’m sure there is a need for it around the country at different colleges. Currently, this need is being met just by struggling to find spots, but this could be a large waste of time and even in some cases result in not ever finding a spot and turning around and going home. Even worse, it could result in parking illegally and risking getting a ticket, getting towed, or even endangering somebody’s safety.

The innovation part of the product is what I think sets the product apart from everything else. The actual product is nothing physical, it is a mobile application. It will not be sold, so it will generate revenue based on downloads. The product is to have sensors installed in all of the parking spots that UF owns for decals. These sensors can read when the spots are available, and records them. The technology then connects to a mobile application that not only tells the user how many spots are open and in which lots, but also the exact location of the spots that are available. This is applicable for cars and scooters. Therefore, when a student is going to the library, and could save valuable time for studying by knowing exactly where he is going to park before he even leaves for the library.

The reason that customers are going to use this product is basically to simplify this aspect of their lives. I know it seems like a very miniscule aspect of one’s life, but if I tabulated all of the time I could have saved had I had a product like this in the past, it would be an immense amount of time. Furthermore, it is a huge stress saver and will not get people as frustrated with parking situations. The simplicity of just downloading an app in today’s world is massive. People are reluctant to go and buy a physical product, but something that they can download from the convenience of their couch is a huge plus for many consumers. There aren’t really competitors in this market, which makes it something that could turn out to be pretty profitable. There are signs in parking garages that do something similar like count the open spots, but nothing that converts to a mobile application. The business would not need to have that many employees besides the people who install the sensors in the spots and connect it to the application. I would need to have somebody to run my marketing and promotion, somebody to have on call for maintenance, and then a technological manager who updates the applications with anything that I need to enhance or fix.

I think my secret sauce is that this is a product that has never been done in this manor before. I think it would be very valuable to colleges all around the country, and could attract a lot of interest and investments.

What’s next for the venture is looking to how I am going to deal with the management of my business. I believe that eventually I want to remain in charge and the when I get too incapable or busy to handle it, I want to hand it off to somebody I truly trust.  

In five years, I would like to have over 5000 downloads in Gainesville and have interest or even offers from other schools interested in installing this product on their campuses.

My venture concept did not change from last time mostly because I did not receive any comments or feedback on my original one. I still have the same opportunity that I want to expose and enter, and my resources will remain the same along with my innovation.

Based on last venture concept, what I changed the most is my “what’s next?”. I realize that I have to plan for the eventual future of this company. I noticed that I really need somebody that I could trust with the fate and responsibility of my invention.

Reading Reflection 3

Thinking, Fast and Slow, Daniel Kahneman

What was the general theme or argument of the book?

           

            The general theme of this book is understanding cognitive information and learning about how your brain processes information and scenarios. In the brain there are two halves of the brain and the two halves need to work together, no matter the pace to make decisions. Understanding how your brain operates helps you comprehend how you act and where your decisions sprout from.

How did the book, in your opinion, connect with and enhance what you are learning in ENT3003?

            The way that this book relates to me is that it explains how your actions are determined on how your brain processes scenarios. Sometimes you think about things, but then don’t follow them with actions, but sometimes it is good to take a risk and go after an opportunity that you think might be promising. I could utilize this more often.

If you had to design an exercise for this class, based on the book you read, what would that exercise involve?

         The students would be presented with multiple different difficult situations and think of five different solutions and then share to see how other people decipher these problems.

What was your biggest surprise or 'aha' moment when reading the book?  In other words, what did you learn that differed most from your expectations?

            The biggest aha moment I had during this book is when they stated that there are truly a lot of serious issues with society that we don’t really realize sometime because we are just used to things being like that and we never think to make any sort of change about it.

Exit Strategy

The exit strategy I have chosen to utilize is just to remain a part of the company and eventually retire with it in my possession. The main reason I have chosen this is because I feel like it would definitely become the biggest aspect of my life, and as something I created and developed, it is something I could be proud of and admire. I do not want other people running my business unless I feel that I could not do so myself effectively. I think the exit strategy has affected the other decisions I’ve made because I have tailored the decisions based off of my personal preferences. This means that I want the details to be exactly how I want them to be.