Friday, November 16, 2018

What's Next?


Existing market

I spoke with Max Udine, Alex Teichner, and Samantha Goldstein, who are all students at UF who all drive on campus consistently.

Based on the feedback that I received, my plan of action moving forward is to first make social media pages and reach out to as many people as I can in the immediate area. The advice I received from Alex Teichner was that people are on their phones and computers constantly, so if they see that pop up consistently they will eventually check it out. It is honestly great advice because I have personally done that with apps and websites.

Bouncing off of what Teichner said, Samantha Goldstein included that it would be worth my time to do some sort of fund raiser so I can have money to advertise. Putting up signs and even having digital and physical advertisements could help immensely. As a product that makes a profit strictly based off of downloads and usage, all the exposure possibly is very important.

New Market

The new market I chose was New York City, which is extremely different from Gainesville, Florida. I know two people who live in the city, Alex Greenberg and Jonathon Hurwitz so I interviewed them.

Alex Greenberg straight up told me that my product would not be applicable to him. He does not have his car with him in New York, and takes taxis and Ubers to most places that he does not walk. He thinks the idea is good, but just not for him.

Jonathon Hurwitz thinks that my idea would actually be successful where he works. There is a parking garage, and although he has a reserved spot, there are many first come first serve spots (similar to UF parking garages). He thinks that people would love the amount of time they would save looking for a spot in that garage. He is just not sure how many places in New York City this is available for.

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